Xtra's Toronto Newsmaker of the Year: PT's Tracey Sandilands
NEWS / "It's not nice to be hated"
Andrea Houston / Toronto / Thursday, December 23, 2010
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Tracey Sandilands says she is shocked and surprised to be named Xtra’s Toronto newsmaker of the year.

“I think the title should be Pride Toronto and not me specifically,” she says. “At PT, the board leads the organization. I do what I’m told, or I try to. I’m not trying to absolve myself of any responsibility because I provided the information, upon which they based many of their decisions.”

It was a turbulent year filled with colourful characters and fascinating figures, including new Ward 27 Councillor Kristyn Wong-Tam, former councillor Kyle Rae, mayoral hopeful George Smitherman, Queers Against Israeli Apartheid (QuAIA) members Tim McCaskell and Elle Flanders, lawyer Martin Gladstone and PT board members Roy Mitchell and Mark Singh. But Sandilands stood out at the centre of the storm of controversy that surrounded PT. No other newsmaker garnered more ink in the pages of Xtra, more discussion among Xtra’s editorial staff or more intense talk within the Toronto community.

In the months leading up to the 2010 festival, Sandilands and the PT board of directors made deep miscalculations, most notably about how profoundly important freedom of expression is to Toronto’s gay, lesbian and trans people. PT’s constituents responded clearly after the organization announced a sign-vetting policy in March. PT changed course only to announce a ban on the term “Israeli apartheid” in May.

With its communities in open revolt, PT reversed the ban in the days leading up to the festival. It had little choice, but by then much of the damage was done. Fundamental changes in how PT is managed and calls for Sandilands’ resignation were recurring themes at the subsequent community advisory panel meetings. PT and Sandilands face a huge crisis of confidence, and by all accounts the organization is in a very vulnerable financial position.

Tracey Sandilands.
(Jenna Wakani)
“I do think the decisions were very difficult ones, and I can tell you they were not taken lightly,” Sandilands says. “We did our best to find the right solutions, but with many decisions we may not have made the right ones.”

Still, at the end of the day, in the face of all the controversy and in the shadow of the G20, the festival came together under Sandilands’ direction. Personally, she says, the controversy took its toll.

“It’s not nice to be hated, even if you’re not sure why you’re hated,” she says. “It’s not the way I envisioned my career with Pride Toronto playing out. It’s been a really difficult year.”


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Reader Comments


 
Sandilands should resign
Personally, I can't say that I "hate" Ms. Sandilands. But I do believe that she's wrong for the job, and that she should resign. She needs to shape up or ship out; otherwise 2011 is going to be even rougher.
Rick, London Ontario
12/27/10 8:44 AM EST
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Why will 2011 be rougher?
In response to the last comment, I don't see how 2011 will be rougher for Pride. When the Hawkes panel reports, they will support QuAIA marching in Pride. Last Fall, EGALE gave a leadership award to the CEO of TD Bank, so TD Bank is unlikely to withdraw funding from Pride. Toronto City Council is still largely controlled by the left and the centre, so they are unlikely to defund Pride. QuAIA supporters will get everything they want. So, if they still want Sandiland's resignation, it would appear to be for revenge.
Jake, Toronto Ontario
12/27/10 9:54 AM EST
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New Xtra title Newsmaker?
I looked through Xtra's online archives. Zero results for Newsmaker, that's not to say its not in print. There may be a method in Xtra's madness, by letting readers decide if Ms. Sandilands is worthy of the (New?) title and may not be whole hearted endorsement, more from a gaining of readership and keeping up the pressure for her to resign. She is a certainly controversial figure from a news angle. If I was Ms Sandilands I would take Xtra's endorsement with a grain of salt.
michel, Toronto ON
12/27/10 10:56 AM EST
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It's not all about QuAIA
It's about the finances above all, and additionally the fact that numerous community groups feel they have been pushed aside by PT (that includes but is not limited to QuAIA). Reportedly there used to be a significant sum of money that was set aside in case of an emergency (like if some of the sponsors pulled out one year, then there would be enough backup cash to still pull off Pride that year). What happened to that money?? Overall, 2010 was a banner year for over-spending and over-reach by the organization.
Savannah, Toronto ON
12/27/10 11:49 AM EST
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Leadership
The sign of a good leader is when they are able to share the accolades they receive with other people! That's right Tracey. It's not just me, it's my Board that told me what to do! This might be true, but something tells me you did things that maybe the Board didn't even know you were doing...
sharon smith, toronto ON
12/27/10 12:01 PM EST
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Only a pivot point
What does "newsmaker" mean, the number of times someone is in the paper? All tongue in cheek aside, just because she was a lightening bolt for controversy and the values of Pride had to once again be assessed by everyone in town, does not mean she is a newsmaker extraordinaire. Let's change the mantle to those who worked for tolerance, a hard road to forge sometimes: those who returned awards, the peaceniks working on anti-bullying, those striving for safer working conditions for sex workers, there are so many more. Tracey Sandilands is only a pivot point for some issues boiling a long time at Pride including the funding and control of its content on a variety of levels.
J, toronto ontario
12/27/10 12:39 PM EST
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Hit Numbers
As an admitted media junkie.I had to research this myself. After an archive search in Xtra I found the EXACT number of hits for Tracey Sandilands and for QuAIA. The difference here is where each of these groups appear independently of each other. Tracey Sandilands wins the accolade hands down, maybe up should be the term in this case. Congratulations
Media Junkie, Toronto ON
12/27/10 1:51 PM EST
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NewsMaker: Trans Human Rights!
For many of us progress in Parliament on our Trans Human Rights Bill, C-389 is significant and important making perhaps Bill Siksay & trans people across Canada NewsMakers of the Year.
Susan Gapka, Toronto Ontario
12/27/10 4:04 PM EST
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Making Queer a Career
Tracey Sandilands is apparently still perplexed by the community/political response to her leadership. But her corporate-speak captures the problem perfectly: "It's not the way I envisioned my *career* with Pride Toronto."
Steven Maynard, Toronto Ontario
12/27/10 4:05 PM EST
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Careers in the non-profit sector
I don't understand the last comment from Steven Maynard. If a person chooses to spend their adult life working for non-profit organizations in a managerial role, don't they have a career? Don't the paid editors at Xtra and the executive directors at The 519, ACT and other gay community organizations all have careers in the non-profit sector?
Jake, Toronto Ontario
12/27/10 4:38 PM EST
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From Protest to Profit
Indeed, many people, including those with political principles, have careers in the non-profit sector. My shorthand comment about Sandilands's decision to characterize her time with Pride Toronto as a "career" was meant to highlight two things. First, organizations like Pride Toronto and ACT began life as political groups long before neoliberal pressures transformed them into 'service organizations' with paid managerial positions, an important historical process easily overlooked today. Second, and not unrelated to the first, non-profit gay community groups are increasingly subservient to the dictates of profit-making corporations -- for some of us, a disconcerting process only accelerated over the course of Sandilands's "career" with Pride Toronto.
Steven Maynard, Toronto Ontario
12/27/10 6:23 PM EST
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Ed's note
Hi all. To be clear, Newsmaker of the Year is not an accolade or edorsement. The above story is merely part of our roundup of the year's events. The Pride Toronto censorship controversy was easily the defining Toronto news story for Xtra this year. Sandilands is a central figure in that story and so it seems worth marking that for year end.
Matt Mills, Toronto Ont
12/27/10 6:53 PM EST
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An inevitable evolution
Thanks Steven Maynard for the explanation. But, I still don't fault Sandilands for seeing her job as the executive director of Pride Toronto as a career. And, the historical evolution you describe was/is inevitable. As Pride grew from a small event at Cawthra Park to a week-long mega-festival with two parades, all-day street fairs and numerous events, it needed to adopt a formal corporate structure with liability protections, hire permanent paid staff and seek government and corporate sponsors. And, sponsors make their views known and do expect something in return (just like rich people who donate money to universities expect to receive an honorary degree or to have a building or an academic chair named after them). If a managerial person is hired to be the executive director of Pride Toronto, it's not wrong for them to see it as a part of their career. If the gay community wants Pride to be less dependent on government and corporate sponsors, then Pride will either have to downsize or find alternative sources of funding (e.g., admission charges, direct mail campaign for donations from ordinary people, getting the Church Street BIA to fund Pride by imposing greater levies on Church Street businesses, etc.).
Jake, Toronto Ontario
12/27/10 9:47 PM EST
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Not on Topic
Surly Xtra could send a photographer over to Ms Sandilands office to take a variety of pictures of her (100 say) You keep keep publishing the same old, same old on news stories. I am sure Ms Sandllands has a few she would be happy to supply your picture library and tomorrow's headline.
Michel, Toronto ON
12/28/10 8:23 AM EST
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Michel!
is there anything you like? Now you're down on Xtra, you're down on Pride - how do you expect anyone to want to go that thing you do if you're so bitter? remember, honey not vinegar...and maybe in 20 years you'll be a newsmaker too! Happy holidays!
sharon smith, toronto Ontario
12/28/10 10:15 AM EST
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Michel! 2
Any newspaper worth its salt has variety of pictures to use for stories. As to my philosophy on Pride you couldn't be further from the truth. http://www.digitaljournal.com/blog/9950
Michel, toronto ON
12/28/10 11:52 AM EST
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Michel! 2b
As to accolades Sharon. I need none, want none or give one when I am dead a buried if you wish.
Michel, Toronto ON
12/28/10 12:11 PM EST
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Ed's note
Hi Michel. We do have a variety of pics of Tracey taken by Xtra photographers. I agree that the one on this page is overused. But the one on the landing page for this story has never been published before now. We have talked about changing the old pic up and will do so moving forward. We keep coming back to this one because it's one of the first we took and the only one we have in which she's smiling candidly. It's a nice pic. In this case the story pic was really a choice between running no pic and running this one. We chose this one.
Matt Mills, Toronto Ont
12/28/10 12:20 PM EST
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Xtra's decision on NewsMaker
The Xtra's decision naming Tracey Sandilands as NewMarker of the Year is seriously disappointing! Why did Xtra's chose this stupid decision while the management at the Xtra's did not pick the Trans Rights and Bullying Issues facing Queer Youth that a suicide was happened in California few months ago. The rationale decision from Xtra's management is to pick Tracey Sandilands as the first choice because they are under pressure from QuAIA and Pride Coalition for Free Speech that their causes are the most important to their stupid ego to focus on Tracey. Xtra's decision is clearly evident that they are not interested in picking Susan Gapka and their Trans activists to fight for Trans Rights in Canada because they are fighting for a long time to make this happens and still fighting to reach this goal. Queer youth who suffer the bullying issues is an ongoing serious issue that we look at the situation occurred in California. But Xtra's is not interested in fighting to reduce the bullying issues facing Queer youth because Xtra's is fighting against Tracey and Pride Toronto as their causes by the QuAIA. Xtra's decision is marginalizing the Trans community and Queer youth who suffers bullying because Xtra's are in the bed with QuAIA to reach a decision together that Tracey should be the Newsmaker of the Year! You lost my support for good because I care about Trans community and Queer youth that are often marginalized every day in their lives that Xtra's should pick both of them to make Newsmaker of the Year! NOT TRACEY! Stupid Xtra's decision, Argh! John
John, Toronto Ontario
12/28/10 12:51 PM EST
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Festival came together under Sandilands’ direction
“Still, at the end of the day, in the face of all the controversy and in the shadow of the G20, the festival came together under Sandilands’ direction.” ~Andrea Huston. Thankyou Andrea for excellent unbiased reporting in all of your writings. Regarding Tracy Sandilands: I can imagine it was not easy for her to handle the conflicting demands and criticisms from the many egotistical, controlling people who she had to satisfy, further compounded by the barrage of insults by vociferous rabble rousers, who ripped her apart like hyenas. ___ In any organization, too many chefs can ruin the stew. ___ Yet she made it happen. I give her credit, in the least, for her stamina and commitment. I wonder if any of her critics could have done a better job under the circumstances --in reality-- not only in their fantasies... There is no such thing as perfection. Every step is a step towards the next step...
Charles Fisch, Toronto Ont
12/28/10 7:03 PM EST
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Pride 2010 was still a success..
Charles is correct. Of course there are many people to credit for the way in which Pride 2010 ended on a high note, but Ms. Sandilands should be given her due. There were no major organizational disasters to speak of that week, following a week of pure madness I've never experienced before in Toronto. Through it all, Tracey kept her cool and never demonized all the people who wanted her head. In fact, the interview she did with Xtra in the summer shows this very clearly. She was honest about the state of Pride's finances and its fractured relationship with some in the larger community. She didn't point the finger or deflect blame, didn't ask for pity, and remained professional. I don't think she ever set out to be a "newsmaker". Tracey, know that not everybody hates you. Despite all the mess that happened last year, the majority of people I saw at Pride seemed pretty delighted to be there.
Ryan, Toronto ON
12/29/10 4:35 PM EST
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Big Pile of stinking shit
Charles and Ryan The festival came together because of the volunteers and passion of the community. Under Tracy's direction Pride lost $180,000 in 2009 and $400,000 in 2010. After a history of posting profits every year. The gala became a joke and lost $25,000 this year after making about $7o,000 in 2005, Mark Singh should really take the blame for that but he is busy hiding behind Tracy, which she has allowed to happen. Under Tracy's direction we now have CAP, every segment of the community angry for some reason and she still manages to say she is misquoted in every interview she does. Good manager, think again.
Antonia, Toronto ON
01/05/11 1:43 PM EST
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QuAIA was Xtra's lead story in 2010
The dispute over QuAIA was Xtra's principal story in 2010 and was also the subject of several articles in the Globe and Mail, the National Post, NOW Magazine, Jewish publications, Muslim Canadian publications and Arab Canadian publications. Even the white supremacist website, stormfront.org, picked up the story. Ironically, just like Elle Flanders' opinion piece for rabble.ca, the white supremacists billed it as a Jews vs gays story. Many of the Stormfront posters seemed happy that two of their most despised groups were fighting each other. Of course, this is a faulty analysis: not all gays support QuAIA or even QuAIA's presence at Pride. As a matter of principle, I will not provide a source link to the white supremacists' website. But, you can find it on Google.
Colin, Toronto Ontario
01/05/11 9:12 PM EST
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Tracey we love you!!!
Tracey we love you even if the old gay graybeards of Church St (aka Ken Popert et al) do not. It is about time Pride got a breath of some fresh air and new people and became more oriented to Toronto's huge and still very closeted multi-ethnic and multi-lingual gay population. Your job is really to include all those ethnic gay people and bring them out of their ethnic closets and into the mainstream. Never mind the stupid Anglo-Torontonian Calvinist xenophobia and apartheidism which is trying to keep you down just like it does to the rest of us. The only people who have any right to decide how Toronto Pride is run are the actual dues-paying members who take the time to show up for meetings and participate in running Toronto Pride plus all the volunteers and donors who contribute their time and money to get this big show off the ground each year. All those self-entitled whiners who want to take out a lot more than they put in can just go get stuffed!!! Just keep on truckin and tell the idiots "Thpprrr" !!!
Yours Truly, Toronto Ontario
01/13/11 4:28 PM EST
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